Thousands of Businesses Are Affected By Technological Advancements

Technological innovations are changing the way countless companies work. It is customers in various sectors who benefit from these mostly customer-oriented developments. Today there are alarm systems that can detect toxic substances, medical devices that can save lives, and computer software that operates important health tools. The use of technology has brought about many changes in the financial sector in recent years. The ‘Global FinTech Report 2017’ by consultancy organization PwC shows that 77 percent of financial institutions want to invest more in innovation. In doing so, these companies aim to embrace the disruptive characteristics of FinTech. The underlying research shows that FinTech companies are a popular alternative for customers in making payments, transferring money, and taking out loans through alternative financing. In other areas, such as insurance and asset management, FinTech companies are less popular, but growth opportunities are certainly not ruled out. Specific areas where FinTech is most likely to disrupt and improve the customer journey are customer service, online banking, and fraud detection.

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Customer service

 

Perhaps the biggest change in the financial sector as a result of the rise of FinTech is visible in customer service. In the past, it was essential for any financial services provider to have a strong customer service team on hand. After all, this industry is all about money and as soon as mistakes are made, they have to be solved quickly. Emotions can also run high in financial matters. So it was essential to have well-trained staff. Today this is different. Chatbots are developing rapidly and are already getting along well with customers. Algorithms based on artificial intelligence are trained and then learn on their own without further human intervention. Over time, the robot gets better and better, until it becomes indistinguishable from a human. There are already several videos online from Google, among others, showing how a robot performs human actions. Like a robot ordering a pizza over the phone, while the person on the other end of the line does not realize that he is communicating with a robot. An AI algorithm may not have human characteristics such as emotions, but why pay people when robots can do the work for free?

Online banking

 

In the past, banking was an activity that took place offline. Consumers went into town to withdraw money, make transfers and arrange financial matters at their bank. It was normal to talk to ‘real people in a ‘real’ shop. After all, it was about money. So this must be done safely, they thought. Nowadays it is still very exceptionally necessary to go to the bank branch. Most people born in this century have never been to a branch of a bank anyway. Because why would you? With an app, you can easily transfer money, view your balance, trade on the stock exchange and make bill payments. These developments could disrupt traditional banks. And if banks do not go along with this transition, they run a great risk. If you still have to go to the bank branch at bank X to open an account, but you can do this at home from the bank at FinTech start-up Y, the choice is easily made.

Fraud Detection

 

Investigating and identifying fraud has traditionally been a collaboration between man and machine. The computer helped identify potentially fraudulent practices, but in the end, it was a trained employee who made the decision and checked everything by hand. Artificial intelligence, however, is developing so quickly that it goes beyond the capacity of humans – and can therefore detect and prevent fraud completely independently. An AI-powered system can view a customer’s credit history and determine whether a transaction fits or not. It can then be seen as fraud and action can also be taken in the form of blocking transactions or warning the customer. This can all be done faster and more efficiently than if an employee does this, which obviously saves costs. All in all, these are just a few areas where technology can profoundly impact the financial sector. The main form of disruption is therefore also progression. This progress means that the existing people and processes are gradually becoming redundant and need to be replaced. This is a long-term development and it could be years before people really become redundant in the financial sector. But it is clear that many employees of traditional banks fear for their jobs. However, it has been clear for a long time that technology is developing towards a tipping point where technology is more efficient than the people who developed the system. This point is getting closer and closer as machines become smarter, faster, and less error-prone.

High Returns Mean Profitable Investments?

Investment professionals know that the highest return is not always the best return. If you want to invest your saved money profitably, you have to carefully examine investments with high returns. It is important to have a certain amount of mistrust when investing your money. High-interest rates in the double-digit range usually go hand in hand with equally high risks for the loss of total capital.

Profitable investments are not based exclusively on a good return, but rather on the right balance between collateral and profit opportunities.

investments with high returns

Therefore, not every investment with a high return is a successful investment

Where are the best interest rates for a high return? If investors deal with promised interest rates before investing their capital, they should not automatically invest their money in the first investment opportunity in the double-digit interest rate range. However, high returns of this kind may be included in the portfolio. A good return is of little use if there is no distribution before the loss of capital.

A good return starts at 4% pa

There is talk of financial investment with a high return starting at 4% pa. In the current low-interest market, you will not achieve this interest rate if you invest your money in classic investments such as savings books. Most savings accounts don’t even hit 2% these days. But it should be at least as much so that the invested capital does not experience devaluation due to inflation. If you want to invest money profitably, minimum interest rates of between 4 and 5% pa are required.

Where to get the most interest on money?

High returns are in the double-digit range. They can be the prospect for securities, funds and other stock market products, for example. As a saver with limited capital, you should invest little or no money in most of these investment opportunities. High-interest rates of this kind characterize high-risk investments and therefore encourage healthy mistrust. Investments of this kind shouldn’t gain the upper hand on your portfolio. According to studies, the best overall return is waiting for investors who distribute their capital across various types of investment and classes.

Tips For Getting Your Business Funded

Starting or expanding a business is an exciting and long-term process. Finding the necessary financing to take your business to the next level can often be a major stumbling block. Many lenders are skeptical of young companies. This article, therefore, discusses ways to get external financing for your business and we conclude with some short tips to pitch your business plan to the lender. Financing your business is often an important step towards a better company.

Crowdfunding
Since the banking crisis of 2007, confidence in banks has declined sharply. In response to this, the popularity of P2P (peer-to-peer) platforms has skyrocketed. These platforms act independently of traditional financial institutions and serve as a meeting place for entrepreneurs and potential investors. A good crowdfunding campaign with a well-thought-out business plan can be a very effective way to raise capital. Investors of all sizes such as ‘Robert Lewandowski Bitcoin’ can invest an amount of their choice in your company and thus provide your plans with the necessary financial support.

Private investors
Angel Investors (also known as Business Angels) are private investors who want to invest (part of) their equity in a start-up company in exchange for 20 to 25 percent profit on their initial investment. These are often successful former entrepreneurs who are willing to provide knowledge and expertise in addition to capital. Only if your company is a BV or NV, you can therefore attract such professional investors. Informal investors offer money in exchange for shares. They will therefore like to remain intensively involved in the business process even after the start. Depending on your personal expectations, this can be both an advantage and a disadvantage. Be aware of your interest (the company) and that of the investor (the return) and try to build an open and personal relationship with your lenders.

Personal capital
You may not think that this form of financing is very creative, but you might be surprised at the number of starters who have not thought of saving a nice amount before starting their business, or who wouldn’t think of using their own savings to start a business. Very few investors are willing to offer money when they see that you are not willing to put your hand in the fire for your cause. Financing your business often starts with investing the money yourself.

Advance Financing
The most common scaling problem that start-ups face is the inability to take a large new order or expand due to unforeseen success, as they do not have the capital to finance the product or expansion. With PIN Advance you have extra money that is immediately available. This way you can transfer all the necessary resources directly to the supplier and the profit can flow directly to your startup.

Starters BMKB
Have you been active as an entrepreneur for less than three years? Do you have a well-thought-out business plan, but do you currently not have collateral to provide the bank with sufficient security? Then the bank with which you want to apply for a business loan can use the Starters BMKB. This is a special government scheme to help start-ups when it comes to financing their business. If you take out a ‘starter loan’ of a maximum of 266,667 euros, the government guarantees 67.5% of this amount. Do you need more capital? Then you can also use a standard surety credit.

Technology progress – curse or blessing?

Technology sometimes evolves so quickly that it seems we have no control over its development. Their progress does not follow a technical but above all a social logic. What seems safe today may already be obsolete tomorrow.

New technology is constantly penetrating everyday lives: While inventions such as the railroad, the car, and even the telephone took decades to establish themselves across the board and to become a natural part of work and private life, the computer and the Internet made it to a large extent shorter time. Technical change is accelerating and with it the social change it has triggered.

Technical constraint?

Modern societies seem to be driven by technical innovations: You can hardly avoid them, but experience them as a kind of practical constraint that dominates you and dictates how you should use them. And companies such as Forex broker are literally forced to keep up with the enormous pace of the technological arms race, which is constantly generating innovative products.

The social construction of technology

A good example of this social logic is the history of the electric car: at the beginning of the 20th century, the electric motor was the most common form of drive until it was ousted by the internal combustion engine. Technically speaking, a lot spoke in favor of the electric motor. There were sufficient technical expertise and industrial know-how in the emerging electronics industry. In spite of this, an alliance of different interest groups finally pushed through the internal combustion engine. In addition to the wealthy townspeople who used the car for pleasure tours, farmers and country doctors, in particular, benefited from the mobile power source.

Technology assessment – a look into the future

The sociology of technology focuses on the social processes of technology construction and thus contributes to a deeper understanding of the interaction between technology and society. It also shows design options. It makes sense to think intensively about the possible social consequences of technology in the early stages of technical innovations. This is where the technology assessment comes in: It develops future scenarios – with the participation of experts and laypersons – and tries to anticipate possible opportunities and risks of new technology.

Affiliate Marketing Technological Aspects

Since affiliate marketing is operated through website utilization with the help of internet connection, this industry entails various aspects of technology. Technology within the system or software apps are hardly needed to be able to run this business. Moreover, incorporating technology is also a way to build your business finance the right way. Below are some of the technological aspects that have great impact on affiliate marketing industry.

Affiliate Tracking

Commonly, this technological aspect is offered by committed solutions provider. However, an affiliate network provides this tracking system to large group of affiliate programs. There are even committed marketers who contribute, while some retailers are using their built-in solutions. Examples of it are the Amazon.com and Affiliate Institute where reviews are all good and even Deadline News mentions Affiliate Institute lately.

Affiliate cookies

Mostly, cookies are benevolent and harmless. It should not have sensible information. However, cookies are often blocked by most software like the privacy or the antivirus software.

Cookies generally monitor lots of transactions with affiliate marketing industry. Looking back, Amazon was the first affiliate program that used cookies.

Flash cookies

In order to avoid the blockage issues of cookies, the Flashed-based tracking (Adobe) was created. This tracking system utilizes the internal storage to carry out the same function to cookies. However, keep in mind that Flash cookies are more difficult to delete compared to the ordinary cookies. Moreover, the Flash cookies are prone to instill problems concerning the browsers. In case they are not capable of displaying the Flash, it simply means that they can destroy the process of the affiliate link.

HTTP e-tag

The implementation of e-tag is grouped via the tracking approach system. Initially, it was the cookies, then the Adobe Flash Cookies, and the e-tag. Basically, e-tag is a set of data recorded in the cache of the web browser. It is commonly used by most of the affiliate networks and tracking systems nowadays.

IP address

One way to determine you via the online system is through your IP address. There are instances that many locations or ISP partake on similar IP address utilizing different units. This simply means that it is not as safe as it is. However, as an alternative and helpful backup, this one can be beneficial. In the case of affiliate tracking, IP addresses do not act to allocate commissions. Instead, its purpose is to identify frauds and non-compliant behavior.

Residual tracking

This tracking mode permits affiliates to make commission over a long time period. Another way could be by producing constant relationship among client and their affiliate. The good thing about residual tracking is that it do not depend on cookies and any other tracking system.

Promotion specific tracking

Affiliate tracking using this mode is through offering of exclusive promotions and deals. But, these kind of promotions are applicable on just one partner. That’s why it is advisable to distribute every campaign activities to the affiliate partner. To do this, affiliate networks should be tracked.