Wells Fargo Revamped Robo-Advisor to Attract Millennial Investors

Wells Fargo, a community-based financial company has revamped its Intuitive Investor by making its features and services attractive to millennial customers. Whereas before, the automated investing platform was available to WF customers who have at least $5,000 to invest on the options presented in the platform’s professionally curated portfolios, the minimum has been reduced to $500.

The Intuitive Investor is a robo-advisor that renders automated management of investment portfolios, which largely follows the principles of Modern Portfolio Theory (MPT). Although robo-advisors provide automated services, customers can ask guidance from Wells Fargo Financial Advisors. They are real time advisors who will answer questions and provide assistance by phone from 8 a.m. to 8 p.m. ET from Monday to Friday.

How Does the WF Intuitive Investor Robo-Advisor Work?

https://youtu.be/7fTb_3McLrY

After asking users some questions, the robo-advisor presents a suggested portfolio. If the user decides to invest on any of the options presented, the smart technology on which the Intuitive Investor is built, will automatically keep track of the user’s account on a daily basis. At the same time, the AI is capable of rebalancing the account assets when necessary.

The relaunched robo advisory platform now includes sustainability-focused investment choices to which environmentally and socially conscious millennials consider as sound investment portfolios.
Wells Fargo’s Intuitive Investor charges a 0.35% annual advisory fee plus the related cost of funding expenses.
The Head of Digital for Wells Fargo Consumers Michelle Moore, described the revamped robo-advisor as a simplified version of the Intuitive Investor platform, as it aims to provide a better and faster experience for both experienced and neophyte investors.
The relaunched robo-advisor still offers sophisticated features such as the smart beta portfolios and tax-loss harvesting. However, those are advanced features available to premium Intuitive Investor users at extra costs.

Technology To Improve Insurance Business

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Business can be taken to new heights with the help of technology. With the optimal and intelligent use of technology, you can safely take your boat insurance nsw business at different steps with greater reach and more economic benefits.

Best ways to use technology to improve your insurance business
Ability to connect with people

Connecting with people at any time without geographical barriers is certainly the best thing about technology. You really understand and can get feedback from your clients or hire employers without the stress of meeting them in person. The more connected you are, the more beneficial for your company and business. When the targeted emails are curated, there is a sense of uniqueness for everyone and all of this is only possible through the use of technology.

Improving various skills

With technology, you can really learn and practice anything and everything. If you need to learn how to make creative ad copy, you can take courses online and the goal could be achieved. This is very beneficial for your business. When you’re starting out, it’s very likely that your budget is tight and you can’t afford highly professional staff. So, if you know some techniques yourself, the first step will make it easy. Later, when finances are booming, you can safely hire people for improvement.

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Intelligent use of social media

Social media is just everywhere at the moment. This could be used for good by your company. With the introduction of digital marketing, you can place ads for your business on the various social media platforms where your target group is available. Good research would give you an idea of ​​which platform you should use and then you can incorporate it into your marketing strategy. With the social media platforms being more inexpensive, it is also extremely friendly for beginners.

Technology can increase productivity

With technology comes all these applications that are readily available to you and can help you focus better and increase your productivity. This can help you meet deadlines and work in multiple private secretary roles. This is extremely important if you are a beginner and a business that needs to be in the spotlight.